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shebamuturi's picture

Palo Alto Medical Foundation: a social media success story

I first got to know Erin Macartney, of the Palo Alto Medical Foundation, during weekly Twitter chats for the health communication and social media #hcsm community. Since then, we’ve had numerous conversations and I am very impressed by not only what Erin has accomplished with social media but also her personal and professional commitment and passion. She kindly offered to share her organization’s social media strategy.

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Social media session at IHA Health Literacy Conference 2

I recently had the privilege to facilitate a social media session breakout session at the  9th IHA Health Literacy Conference. For the background, see earlier post.

Highlights

Rosetta Keeton planned to use FaceBook with her teen audience

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Social media session at IHA Health Literacy Conference 1

My journey to IHA, California

With Gloria Mayer and Michael Villaire, authors of "Health Literacy in Primary Care: a Clinician's Guide"

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IHA Health Literacy Conference connections

Last week, I had the privilege of attending the 9th annual Institute of Health Advancement Health Literacy Conference where  I was graciously invited to do a  “social media for health literacy” session by Michael Villaire. Not only did I have a really wonderful time with my session participants but I must say that the conference as a whole was one of the most enlightening and enjoyable I have attended.

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Social media 101 for health educators

In a poll, participants in a forthcoming IHA conference on health literacy identified a fascinating list of issues to explore. I neither have all the answers nor can we cover all these issues in a 90 minute session but we can continue this interesting conversation beyond the conference via social media tools! For an overview of some of these issues, participants new to social media can review these resources.

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Social media awareness among health literacy educators

By now, anyone who will listen [perhaps to the annoyance of my loyal Twitter followers] has heard that I will be speaking at the IHA Health Literacy conference in California on social media and health communication on May 6 2010 [see an earlier post]. I feel utterly humbled to be so honored. To prepare, I polled the registrants to find out a) What they know and b) What they want to know.

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Psychotherapist excels at social media

I e-met Dr. Susan Giurleo during a recent #hcsm session [healthcare communication and social media tweet chats held weekly and archived here]. I was impressed to learn that she was using social media to educate the public on mental health issues and on e-chatting with her, I discovered that she is a highly regarded licensed psychologist who works with kids and families living with ADHD and autism.

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IHA’s 9th Health Literacy Conference, Irvine California

Health Literacy advocates all over North America will want to take note of the Institute for Healthcare Advancement’s Ninth Annual Health Literacy Conference, “Health Literacy in the Real World: Programs & Solutions That Work,” May 6-7, 2010, at the Hyatt Regency in Irvine, California. Speakers will discuss programs and solutions to improve health communication, review programs of critical importance to improving health literacy, and teach attendees skill sets to better serve their clients.

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Douglas College health literacy partnerships

We have been thinking about how to build partnerships in order to improve health literacy. My team and I recently met with Marina Niks and Joy Page of Douglas College Centre for Health and Community Partnerships (CHCP)  to discuss their projects and potential for partnership. What is unique and impressive about CHCP is that:

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Homeless shouldn’t mean hard-to-reach

Mary-Doug Wright, a health research specialist recently drew my attention to an article reporting that the San Francisco Main Library hired a social worker to work with the homeless, with amazing results.

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